A problem encountered by many international companies and organisations is how to create several regional websites which have [...] let's identify what the actual problem is... Let's assume that 'Company X' has an English language website...
A fascinating study by Canadian researchers published in the latest issue of Behavior and Information Technology revealed that [...] significant about this study is that researchers were unable to identify any common criteria which determined people's responses.
On-line consumers want to do business with companies that have a solid reputation -- companies they can trust and who have proven [...] This is reinforced when a company has a bricks-and-mortar presence and a human face to the business. Here's the evidence...
Welcome to a brand New Year... and to a brand new blog! The posts you’ll read in this blog are my offering for furthering an [...] business owners can employ highly successful on-line marketing strategies -- without resorting to what I call low trust tactics.
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