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+ Freelance Graphic Designer London» Freelance Graphic Designer London +

Design, marketing, graphics, internet, print, ...

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Last Update: Thu Jun 18 22:51:34 2009

+ Web design using JavaScript +

I’ve talked many times about the limitations of Flash. It’s issues with accessibility and SEO are two of the main ones. So [...] if you can do it with JavaScript first. Simple and interactive image slideshow fader with JavaScript I got this image slideshow [...]

+ What rates should a graphic designer charge? +

One of the questions I get asked the most by clients and other designers alike is about (surprise, surprise) money. So what is the [...] fresh out of college, I would say (and don’t blame me if you can’t pay off your loans) around about £9-12 [...]

+ How to design a color page magazine advertisement +

H’mm, well, I’m not going to explain everything about print advertising in one little blog post. However, having just [...] through from the initial ideas to supplying the final artwork. Supplying initial ideas Some designers will tell you that they [...]

+ How to market yourself #7: How to write and design a WordPress page or post +

Constantly updated quality content is the mainstay of any website or blog. I have already described how to set up a WordPress.org [...] those new-ish to WordPress… There are three things to remember when you are writing: Make your text scannable! That means, [...]

+ Designing and publishing a hospital radio magazine +

I have been asked to help publish a 90 page magazine by a hospital radio station. Anyone who has had any sort of stay in a hospital [...] entertainment is a welcome diversion at a difficult time. Chelsea and Westminster Hospital One of the bigger hospitals in London [...]

+ How to pitch, promote and market your ideas +

I did this lectern idea for a company that did events where entrepreneurs pitch to investors. People from the UK will be familiar with [...] show. I’ve been a big fan of the show and I’ve always wondered how I would fair pitching a business idea. I would do [...]

+ Photoshop a flag inside a country +

This is was a Photoshop image I did to illustrate how Chinese national oil companies were active in Africa. I’d tried recently [...] quandaries and I thought this time it was nice to do it all in Photoshop. I created the mask of the outline of Africa by [...]

+ Exciting business card design +

This is an illustration I did for a business card which I designed and created in Illustrator and Photoshop for a motorsports [...] they asked for a graphic representation of a Formula One steering wheel. It’s great when clients come up with brilliant [...]

+ Flash gallery templates reviewed +

I have a love/hate relationship with Flash. It gives you great freedom when designing, allowing you to use fonts, graphics and [...] less likely to rank well with search engines than comparable HTML sites and the file sizes are generally larger increasing the [...]

+ How to market yourself #6: How to get links to your website +

There are two sides of a coin when considering how to market your site on the internet. Firstly, concentrate on the site itself: [...] by concentrating off the site: getting quality sites to link to yours. Introduction As I’ve said before in this series, [...]

+ Barack Obama pop art design +

London time: This is now the day of the inauguration of Barack Obama as the President of the United States of America. Here is a [...] Martin Luther King Jr. in 1964 talking to the BBC: Frankly, I have seen certain changes in the United States over the last two [...]

+ How to market yourself #5: How to optimize your WordPress site for search engines +

This is the fifth in the series where I explain how an individual or small or medium sized organization can get themselves noticed in [...] how to set up a web site from scratch, how to install WordPress and what to write on your site. Before we commence a couple [...]

+ How to market yourself #4: What to write in your blog or website +

So you’ve got your WordPress blog set up and you are just starting to write – what you do? Words are, in my opinion, the most [...] robots that crawl the web every day can pretty much “read” what you’ve written, but they can’t look at [...]

+ How to market yourself #3: How to install a WordPress blog on your site +

In the previous post in my How to market yourself series, I described how to set up a website on a host’s server. Here I will [...] server. Read my introduction to this self-marketing series here. OK, so this information exists elsewhere on the internet, so [...]

+ How to market yourself #2: How to set up a website +

This is the second post in my How to market yourself series, a personal account of the best marketing techniques you can employ for [...] There are three things you need to do when setting up your website. Decide on your website address (URL) Register it Find a [...]

+ How to market yourself #1: Introduction +

I have successfully been in the top five Google results for freelance graphic designer for a few months now and I’m quite [...] professional or company will do. For this reason I’m going to write a number of articles about self-marketing, what I mean [...]

+ Designing title pages +

Designing the title slide, front cover or homepage is almost always the most important part of any job. And this particular area will [...] There was a good reason your mother always told you to tuck your shirt in, first impressions count. It’s impossible to [...]

+ Using vector illustrations in designs to deliver your message +

Do you ever wish you didn’t use stock photography so much? Recently I’ve found myself trawling through pages of stock [...] to camera. These sites contain some good photography but I’m always worried that the stock approach lacks creativity [...]

+ Doing eye-catching designs in Illustrator +

I’m always on the look out for simple eye-catching ways to communicate a message. I think this is a great example of a visually [...] graphics or other ways to improve the typography. This is especially useful in direct marketing (email or mail shot). How to [...]

+ New logo and identity designed +

I have created an identity for IMG Associates who are a China based contract manufacturer and distributer of fine kitchen and [...] company is committed to manufacturing high quality products and strives for design excellence in every facet of its business. [...]

+ Ways to beat a design and marketing slump +

Personally, I have noticed other recessions far sooner than this one. It seems like months and months of dreary economic forecasts [...] to defeat the dreaded downturn. Diversify Do something you’re not doing at the moment. Web designers should diversify into [...]

+ Turn your client’s photos into beautiful images +

The problem Err, sorry, the challenge. How many times does this happen? You have an otherwise beautiful design and your client [...] best photographers. This is a reoccurring hitch; we have to include pictures of the CEO, the MD, the whoever, but there’s [...]

+ Design and marketing in a recession +

Recession, credit crunch, slowdown – these are bywords of the moment and you would be forgiven for thinking that we’ve got [...] inclination for some businesses might be to scale back on marketing activities in an effort to save money. But, last week [...]

+ Six questions to a graphic designer +

When and how did you get your start in the industry? I was working as a picture researcher for magazines and a night picture editor ...

+ Designing for the digital grapevine +

Web 2.0 in design and marketing This is an image I made to try to explain the digital grapevine: A network of users that interact to [...] in the use of the internet and web design that enhances creativity, information sharing and collaboration among users that has [...]

+ American flag inside country map outline +

A while ago I did an article explaining how to create a country’s flag inside its map outline and I used as an example the ...

+ How to put one image inside another image +

There is an ad campaign in London at the moment for Portuguese tourism. You can see 48-,24- and 16-sheet adverts in the tube with [...] with a landscape showing through the image. Something similar to this effect that can be achieved with only a few clicks [...]

+ Simple design idea for corporate marketing +

I was asked to come up with a visual to portray a corporate bank’s image. This was one of the largest banks in the world, one [...] solutions and, whilst it wanted to evoke reliability and gravity, it also wanted to be known as innovative. The tag line for [...]

+ Changing an image to match your design’s colours +

You have a great photo. You have a great design. One problem: the photo doesn’t “go” with the design. The solution [...] the design or, more commonly, to match the client’s or brand’s colours. In the above example the final image (on the [...]

+ How to design psychedelic pop art +

I made this image of one of my favourite guitarists, Jimi Hendrix. He is associated with flamboyant clothing and psychedelic [...] this image as vibrant as possible. To do this I followed the basic techniques of pop art that I’ve used before. Only this [...]

+ Forum design for music website +

I have just created a phpBB bulletin board or forum for my music website. Click here to visit the mu-sik forum. I installed it using [...] cPanel. I chose the prosilver phpBB theme which was close to the look I was trying to achieve. This meant tweaking a few [...]

+ Environmentally-friendly designing and marketing during a recession +

I’ve noticed a trend emerge recently. A client of mine got me to design an invitation to a marketing event – cocktails at a [...] designed invite in the form or a PDF and asked him how many he needed printed and he said: “Oh, there’s no need, [...]

+ How to distress or shatter type in Illustrator +

This is a good tip if you ever want to change type to invoke a mood. I wanted to give a bit of text a feeling of electricity and this ...

+ Using Photoshop channels to create cool montages +

A client of mine was illustrating an article about the World Economic Forum whose annual meeting is usually held in scenic Davos in [...] within both the forum and the wider business community and gave me an image of connected wires of light to marry [...]

+ How to design a 3d box or cube in Photoshop +

I created this image to represent the idea of “Energy in a Box”. The secret of making a box in Photoshop is to use guides [...] feature to make sure everything looks as it should do. I started with selecting a 2d side (or sides) for the box. I chose a [...]

+ Adding graphics and images to your designs +

I am always looking for new ways to add eye-catching imagery to my designs – in the web, on print or wherever. This happened to me [...] I had to look for a smiling face image. It was difficult to think of something original. I did an internet image search for [...]

+ Box packaging designed for music software +

This is a sierra box for a music software company that I did some work on. I did the photo montage of the DJ. This design will also ...

+ Design stylized images with Photoshop and Illustrator +

The image above has been stylised in Photoshop and Illustrator (I went for the American spelling of “stylized” in the [...] go File > Place and select the photo you want to trace. I find it useful to then lock this picture layer in the Layers [...]

+ Get your message across with graphics and photography +

Everybody knows that your marketing message will be enhanced by the creative use of graphic imagery. A competent graphic designer [...] ever wondered what is the best way to make the graphic communicate the message? The above picture provides an answer. And it is [...]

+ My business cards designed and printed +

I recently got my business cards printed and I was amazed at how much of a baffling array of online print companies there are trying [...] rules for business card designing and printing. Don’t do a business card! Everyone does one! Have you got a bit of extra [...]

+ A gritty, grainy, reportage look and feel to photos +

The above picture of a couple has been treated in Photoshop to give it a gritty, grainy, reportage look. This has also been described [...] guitarist from Slade) although, of course, this won’t be his exact method. It immediately looks like a serious photo that [...]

+ Photoshop trick for smoothing a model’s skin +

This is a quick technique to even out blemishes in a model’s skin. I came across this by accident but I think it’s a [...] and professional. It also has the effect of brightening and adding contrast. Very simple. Get the layer you want to work [...]

+ Sierra boxes and amaray cases for CD and DVD packaging +

Here (above) are three sierra boxes I did for a music creation software company. Also in this product range I did a DVD disc label, [...] obviously, in the sierra box. The sierra box was also printed with a spot UV or varnish which give the pictorial elements [...]

+ How to make CDs and DVDs in Illustrator +

This took me a while to figure out! The object is to get the gradient mesh to radiate out of the centre of a circle and that’s [...] expect. Anyway, this is a good one. To start with something easy – draw a circle. Select the circle tool and drag diagonally, [...]

+ How to web 2.0 your logo +

After I had designed a vector logo for a client, I was asked to web 2.0-ify it. This is what I did. The “Toby Beresford” [...] I set the Layer Styles of Gradient Overlay and Bevel and Emboss. The Gradient Overlays are the same on both layers. I [...]

+ Two tips for design inspiration +

Keep it simple Steal Keep your designs simple OK! This is easier said than done but this is paramount. If you want to live a happy [...] do a good design… you get the picture! Take this photograph of 60s fashion model Twiggy by Barry Lategan, for example. He [...]

+ How to design perspective in Photoshop +

I used this image as a title slide in a PowerPoint presentation for MasterCard, one of my clients. It was a great excuse to do a [...] make it look like the headline is actually there on the pavement. The method I use to do perspective is much simpler that going [...]

+ How to design water reflections in Photoshop +

“Reflections are the new drop shadows!” If that’s the case, here’s how! Copy the text layer – or layer – [...] to reflect is a text layer then you should Rasterize it. To do this, right-click on the text layer in the Layers palette and [...]

+ How to design a 3D crystal ball in Illustrator +

This starts, as most tutorials start, with something very easy: draw a circle. So, select your circle tool and drag diagonally to [...] white, with no stroke. Next, select the Gradient Mesh Tool (U) and click four points diagonally across the circle. Make sure [...]

+ Freelance graphic designer’s picture quiz #5: Spot the logo symbol +

The best kind of logo, in my opinion, is one which relies on an image or shape to convey the company or brand. I would call it [...] of five of the most famous of such symbols (actually four, the fifth is from a text logo!), can you spot where they’re [...]


title: Freelance Graphic Designer London» Freelance Graphic Designer London; RSS XML Feed
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